
Continuing its commitment to be the center of people’s online lives, Yahoo! Inc. (NASDAQ:YHOO) announced further integration with Facebook that unites social experiences from across the Web to provide a place for consumers to enjoy meaningful content and stay in touch with the people they care about most.
Yahoo!’s Facebook Connect integration will give consumers richer experiences on Yahoo!, including in Yahoo! Mail and on properties like Yahoo! News, Yahoo! Sports, and Yahoo! Finance. It will enable them to connect with Facebook friends on Yahoo!, view a feed of their friends’ related activity on Yahoo!, and share content – such as photos from Flickr or comments on news stories – with all of their friends on Facebook. The content that consumers share with Facebook friends will then create a loop that drives visitors back to Yahoo!.

“As one of the largest sites on the Web, Yahoo! is an ideal partner to integrate with Facebook Connect, enabling users to share meaningful content with their friends on Facebook from Yahoo’s wide range of category-leading properties,” said Ethan Beard, Director of Facebook Developer Network.
This partnership extends the current Facebook integration on Yahoo! which enables Facebook users to access their stream and update their status from the Yahoo! homepage, provides “Share on Facebook” options across the Yahoo! network, and allows Facebook to access Yahoo! Contacts. People using both Yahoo! and Facebook will soon be able to share updates across both networks, creating a richer and more relevant social experience by connecting the broad range of Yahoo! content and services with their friends on Facebook.
The integration is expected to begin in the first half of 2010.

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