Video Recap of Weekly Search Buzz :: January 22, 2010

itunes-subscribe-video.png In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized search has on SEO. There may have been a Yahoo Search update this week. Microsoft says they will purge their search data within 6 months. Bing’s auto-search suggestions get more current. Bing also shows search results for related queries. Google increased the Sitemaps limit. Google AdWords now has four professional exams. Yahoo released the network distribution feature, finally. SEOmoz built Open Site Explorer, a neat new useful tool. Google Maps lets you add real time content to your business listing. Don’t use the same phone number as your competitor, if you don’t want issues on your Google local listing. Search for Jesus on Google Images and you’ll catch him smoking and drinking. Google continues to cash in, they announced awesome 4th quarter earnings. SEO is being trademarked again, but the story is different. Martin Luther King day was this week, we have the logos for you. That was this past week at the Search Engine Roundtable.

Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

For the original iTunes version, click here or to see the YouTube version in higher quality, click play & hit “HD.”

Search Topics of Discussion:

Please do subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!


itunes-subscribe-video.png In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized search has on SEO. There may have been a Yahoo Search update this week. Microsoft says they will purge their search data within 6 months. Bing’s auto-search suggestions get more current. Bing also shows search results for related queries. Google increased the Sitemaps limit. Google AdWords now has four professional exams. Yahoo released the network distribution feature, finally. SEOmoz built Open Site Explorer, a neat new useful tool. Google Maps lets you add real time content to your business listing. Don’t use the same phone number as your competitor, if you don’t want issues on your Google local listing. Search for Jesus on Google Images and you’ll catch him smoking and drinking. Google continues to cash in, they announced awesome 4th quarter earnings. SEO is being trademarked again, but the story is different. Martin Luther King day was this week, we have the logos for you. That was this past week at the Search Engine Roundtable.

Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:


For the original iTunes version, click here or to see the YouTube version in higher quality, click play & hit “HD.”

Search Topics of Discussion:

Please do subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!



Google Continues The Cash Drive: Revenue Up, Profits Up, Everything up (GOOG)

Last night, Google announced their 4th quarter earnings. Guess what? They beat expectations and overall, everything was up. Greg Sterling posted the key highlights and nice graphs:

  • Revenues – Google reported revenues of $6.67 billion in the fourth quarter of 2009, representing a 17% increase over fourth quarter 2008 revenues of $5.70 billion.
  • Google Sites Revenues – Google-owned sites generated revenues of $4.42 billion, or 66% of total revenues, in the fourth quarter of 2009. This represents a 16% increase over fourth quarter 2008 revenues of $3.81 billion.
  • Google Network Revenues – Google’s partner sites generated revenues, through AdSense programs, of $2.04 billion, or 31% of total revenues, in the fourth quarter of 2009. This represents a 21% increase from fourth quarter 2008 network revenues of $1.69 billion.
  • International Revenues – Revenues from outside of the United States totaled $3.52 billion, representing 53% of total revenues in the fourth quarter of 2009, compared to 53% in the third quarter of 2009 and 50% in the fourth quarter of 2008… Revenues from the United Kingdom totaled $772 million, representing 12% of revenues in the fourth quarter of 2009, compared to 12% in the fourth quarter of 2008.
  • Paid Clicks – Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our AdSense partners, increased approximately 13% over the fourth quarter of 2008 and increased approximately 9% over the third quarter of 2009.

You can watch the investors call on YouTube.

Here are some comments from members of WebmasterWorld on this financial news:

Hah, mere pocket change.

That’s about 300-400 million net profit off Adsense. Not bad for a program that serves ads.

There is more analysis of the announcement in the thread.

Forum discussion at WebmasterWorld.


Last night, Google announced their 4th quarter earnings. Guess what? They beat expectations and overall, everything was up. Greg Sterling posted the key highlights and nice graphs:

  • Revenues – Google reported revenues of $6.67 billion in the fourth quarter of 2009, representing a 17% increase over fourth quarter 2008 revenues of $5.70 billion.
  • Google Sites Revenues – Google-owned sites generated revenues of $4.42 billion, or 66% of total revenues, in the fourth quarter of 2009. This represents a 16% increase over fourth quarter 2008 revenues of $3.81 billion.
  • Google Network Revenues – Google’s partner sites generated revenues, through AdSense programs, of $2.04 billion, or 31% of total revenues, in the fourth quarter of 2009. This represents a 21% increase from fourth quarter 2008 network revenues of $1.69 billion.
  • International Revenues – Revenues from outside of the United States totaled $3.52 billion, representing 53% of total revenues in the fourth quarter of 2009, compared to 53% in the third quarter of 2009 and 50% in the fourth quarter of 2008… Revenues from the United Kingdom totaled $772 million, representing 12% of revenues in the fourth quarter of 2009, compared to 12% in the fourth quarter of 2008.
  • Paid Clicks – Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our AdSense partners, increased approximately 13% over the fourth quarter of 2008 and increased approximately 9% over the third quarter of 2009.

You can watch the investors call on YouTube.

Here are some comments from members of WebmasterWorld on this financial news:

Hah, mere pocket change.

That’s about 300-400 million net profit off Adsense. Not bad for a program that serves ads.

There is more analysis of the announcement in the thread.

Forum discussion at WebmasterWorld.



Seth Godin: Sliced Bread

Malcolm Gladwell: Outliers

Anthony Parinello: Your Price is Too High