Having a successful online search engine optimization campaign is a lot like trying to win an Olympic gold medal. Nobody wakes up one day and says that they want to join the Olympics and it happens by the end of the week. SEO works the same way in the sense that things take time to build and grow and patience and good hard work is what it takes to have a successful search engine optimization mindset and approach.
Below are some of the most important similarities between an Olympic gold athlete and a successful SEO campaign:
• Both require having a solid plan in place.
• Both require hard work and dedication.
• Both require patience.
• Both require outside the box thinking.
• Both require early mornings and late nights.
• Both require having a vision.
• Both require great sacrifice.
• Both require knowledge and education.
• Both require a competitive edge.
• Both require awareness.
Search engine marketing is not a fly by night marketing effort and neither is training for the Olympics. You have to have solid plan in place and the ability to put in hard work and dedication to get the job done right. If you want your website to be visible and highly trafficked you need to be able to apply some outside the box thinking to achieve your goals. Building an online brand doesn’t happen by the end of the week or even by the end of the month. The best approach is to put a plan in place that you continuously expand upon. Write it down! Visualizing your vision will allow things to move with much less friction. Constantly update your plan of attack. Research new areas you want to be visible and make it happen. Most importantly you must stick to it.
These are all similarities that are relevant across not just Olympic athletes and internet marketers but anyone trying to make a name for themselves in any industry. As an aspiring internet marketer we could all take a page out of an Olympic athlete’s playbook.