By Joe Simpson
Google rates links very highly and apparently it rates related links even more highly. Many SEO experts urge you to seek out unreciprocated one-way links from related web sites. Sounds simple – well no it doesn’t and it isn’t.
As Jonathan Ledger states in his excellent blog below – the days when links are given out to worthy web sites are disappearing fast – content may be king but a one way link to a web site in the same sector is effectively a vote against yourself. (more…)





