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Is Page Load Time Going To Be More Important?

On February 18, 2010, In SEO, by Nick Stamoulis

Every few years Google will go through a rather large and drastic algorithm tweak that leaves everyone in the industry running around and scrambling to try to fix any rankings their websites or their client’s websites might lose. There is a great deal of chatter in the industry lately that website load time is going [...]

Every few years Google will go through a rather large and drastic algorithm tweak that leaves everyone in the industry running around and scrambling to try to fix any rankings their websites or their client’s websites might lose. There is a great deal of chatter in the industry lately that website load time is going to be a large factor for website rankings. Matt Cutts from Google has said that as it will be important it will not be a major factor yet. Matt describes it in a little more detail in the video below:

Google’s ultimate continuous goal with or without any search engine updates is to increase the speed and efficiency of the search engines which is always a very important aspect of anything technical and online. You really can’t blame Google for wanting to make their search engines highly efficient and lighting quick. After all it is all about the user experience when it comes to using a search engine and if over time the results take longer and longer to appear people will eventually be turned off. Is the search engine optimization industry just getting paranoid? Maybe a little bit but at the end of the day it is still really important to have a very quick and efficient website regardless of what Google says will be a ranking factor.

http://www.searchengineoptimizationjournal.com

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Real Time Search: good or bad for your brand?

On January 29, 2010, In SEO, by Michael Brito

Earlier this week, I wrote a guest post on the Social Media Examiner about real time search and it’s affect on businesses. Now that Google and other search engines are displaying real time feeds from Twitter and Facebook in the search results, brands need to understand the implications. I would suggest reading the full article; but here is a quick synopsis.
Here is real time search can drive business results:

Increased reach of your messages
Growth in social equity
Potential customer acquisition

.. and here are some challenges that brands will now half to come to terms with:

Marketers need to be empowered and willing to participate on the social web
Technology today is still not fast enough to monitor live conversations. Real-time search requires “real-time” monitoring which translates to “boots on the ground” brand participation. If a brand is highly engaged and savvy with Twitter, it will be ready to respond [...]

Earlier this week, I wrote a guest post on the Social Media Examiner about real time search and it’s affect on businesses. Now that Google and other search engines are displaying real time feeds from Twitter and Facebook in the search results, brands need to understand the implications. I would suggest reading the full article; but here is a quick synopsis.

Here is real time search can drive business results:

  • Increased reach of your messages
  • Growth in social equity
  • Potential customer acquisition

.. and here are some challenges that brands will now half to come to terms with:

  • Marketers need to be empowered and willing to participate on the social web
  • Technology today is still not fast enough to monitor live conversations. Real-time search requires “real-time” monitoring which translates to “boots on the ground” brand participation. If a brand is highly engaged and savvy with Twitter, it will be ready to respond when issues arise on the fly
  • Brands must be more strategic when posting updates on facebook and consider what keywords to use

The article is timely, since I wrote about how brands should be living in the conversational stream earlier this week.

http://www.britopian.com

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Google Drops Aboriginal Flag from Doodle Winner Due To Copyright

On January 28, 2010, In SEO, by rustybrick

Google ran a Doodle4Google competition in Australia and Jessie won with this Doodle:

Aboriginal Flag Doodle Issue

When they posted the Doodle on the Google.com.au web site, it was missing the Aboriginal Flag. Here is a picture:

Google doodles Aboriginal flag

I mentioned this in passing in Google’s Kuwait Doodle mistake. But now, Google came to the Google Web Search Help forums explaining the issue. Jaime from Google said:

Thanks for voicing your concern here in the forum. Just to make sure everyone is aware of what took place I wanted to explain here that due to the Aboriginal Flag having copyright, we requested permission from the Aboriginal Copyright owners to display the original doodle with the flag on the Google homepage. They declined the permission and as such, in consultation with Jessie, we had to gently alter the doodle so we could proudly display her wonderful artwork – of which we are very proud.

It is a shame Google was unable to get rights to show the flag there. But Jessie seemed like a good sport!

Forum discussion at Google Web Search Help.


Google ran a Doodle4Google competition in Australia and Jessie won with this Doodle:

Aboriginal Flag Doodle Issue

When they posted the Doodle on the Google.com.au web site, it was missing the Aboriginal Flag. Here is a picture:

Google doodles Aboriginal flag

I mentioned this in passing in Google's Kuwait Doodle mistake. But now, Google came to the Google Web Search Help forums explaining the issue. Jaime from Google said:

Thanks for voicing your concern here in the forum. Just to make sure everyone is aware of what took place I wanted to explain here that due to the Aboriginal Flag having copyright, we requested permission from the Aboriginal Copyright owners to display the original doodle with the flag on the Google homepage. They declined the permission and as such, in consultation with Jessie, we had to gently alter the doodle so we could proudly display her wonderful artwork - of which we are very proud.

It is a shame Google was unable to get rights to show the flag there. But Jessie seemed like a good sport!

Forum discussion at Google Web Search Help.


http://www.seroundtable.com/

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Google Launches Social Search

On January 28, 2010, In SEO, by rustybrick

Google has launched the very neat social search feature yesterday. I am honestly surprised there is not more discussion around it in the forums. We covered it three times, first for the demo, then when it went experimental and then with some technical issues.

Well, it is now live. On by default. Honestly, I don’t believe it impacts normal searches unless you specific choose, “show options” and click on the social feature.

Google Social Search

But when you do, it opens up a world of new searches based on your online social profile (which you may or may not have).

Google Social Search

Here is my social circle as found by Google:

Google Social Search Circle

Here is my social content:

Google Social Search Content

Here is a detailed look at the “paths” on how I am associated to one of my contacts, JohnMu at Google:

Google Social Search Paths

Video Demo:

Pretty neat!

Forum discussion at Search Engine Watch Forums.


Google has launched the very neat social search feature yesterday. I am honestly surprised there is not more discussion around it in the forums. We covered it three times, first for the demo, then when it went experimental and then with some technical issues.

Well, it is now live. On by default. Honestly, I don't believe it impacts normal searches unless you specific choose, "show options" and click on the social feature.

Google Social Search

But when you do, it opens up a world of new searches based on your online social profile (which you may or may not have).

Google Social Search

Here is my social circle as found by Google:

Google Social Search Circle

Here is my social content:

Google Social Search Content

Here is a detailed look at the "paths" on how I am associated to one of my contacts, JohnMu at Google:

Google Social Search Paths

Video Demo:

Pretty neat!

Forum discussion at Search Engine Watch Forums.


http://www.seroundtable.com/

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Google Predictions Video by Matt Cutts

On January 27, 2010, In SEO, by Nick Stamoulis

Matt Cutts, the voice of Google search makes some interesting predictions for 2010 about websites in general along with Google search and what we can all expect to see during this year. One of Matt’s biggest concerns will be website safety and security. Matt Cutts expects to see much more hacking type activities occurring in [...]

Matt Cutts, the voice of Google search makes some interesting predictions for 2010 about websites in general along with Google search and what we can all expect to see during this year. One of Matt’s biggest concerns will be website safety and security. Matt Cutts expects to see much more hacking type activities occurring in 2010 and recommends that everybody has the most up to date security features on their websites so that nobody gets their fingers on your websites and do any harmful activities that could affect your livelihood. 2009 saw an uptick in websites getting hacked from a variety of new and strange sources and he expect this trend to increase for 2010. Don’t wait to secure your website when you get hit because the reactive costs could be much higher than just taking a proactive stance now.

Here is the Google Search Predictions Video by Matt Cutts:

Predictions for Google stem mostly around speed and relevancy. Google is always on the prowl to really keep their search results clean and relevant so users are completely satisfied with the end results. Google will also be making the distinction between black hat and white techniques much clearer and really focusing on eliminating anybody who attempts to take a black hat technique when marketing a website. Google is always strengthening and improving their search tool. It seems like each year Google makes a very strong effort to eliminate all the bad apples in the SEO industry. If you teeter on black and white hat SEO techniques I would make it a 2010 new year’s resolution to persuade yourself to land in the white hat territory. Yes, it takes longer, but when it works it is well worth the wait!

http://www.searchengineoptimizationjournal.com

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Kaspersky Blocking Google Ads Again

On January 25, 2010, In SEO, by rustybrick

kaspersky & google adsenseTwo months ago, we reported that Google AdSense was being blocked by Kaspersky Internet security software. That was fixed pretty quickly. But now, we are hearing new reports that the latest Kaspersky update is blocking Google ads again.

The alert people are seeing from Kaspersky is:

Virus detected
Severity: Critical event
Application: Kaspersky Anti-Virus 6.0 for Windows Servers Enterprise Edition
Version number: 6.0.2.555
Task name: Real-time file protection
Computer: DRxxxxxxx
Group: xxxxxxx
Time: 25 January 2010 09:26:00
Description: Threat detected: Trojware Trojan.JS.Redirector.ar. Object name: C:\Documents and Settings\xxxx\Local Settings\Temporary Internet Files\Content.IE5\CGQQTE3H\show_ads[1].js

They are being triggered by pagead2.googlesyndication.com.

We have threads on the issue at WebmasterWorld, Kaspersky Forums and Google Web Search Help.

I have not seen a comment from an official Google represenative or Kaspersky representatives as of yet.

Forum discussion at WebmasterWorld, Kaspersky Forums and Google Web Search Help.


kaspersky & google adsenseTwo months ago, we reported that Google AdSense was being blocked by Kaspersky Internet security software. That was fixed pretty quickly. But now, we are hearing new reports that the latest Kaspersky update is blocking Google ads again.

The alert people are seeing from Kaspersky is:

Virus detected Severity: Critical event Application: Kaspersky Anti-Virus 6.0 for Windows Servers Enterprise Edition Version number: 6.0.2.555 Task name: Real-time file protection Computer: DRxxxxxxx Group: xxxxxxx Time: 25 January 2010 09:26:00 Description: Threat detected: Trojware Trojan.JS.Redirector.ar. Object name: C:\Documents and Settings\xxxx\Local Settings\Temporary Internet Files\Content.IE5\CGQQTE3H\show_ads[1].js

They are being triggered by pagead2.googlesyndication.com.

We have threads on the issue at WebmasterWorld, Kaspersky Forums and Google Web Search Help.

I have not seen a comment from an official Google represenative or Kaspersky representatives as of yet.

Forum discussion at WebmasterWorld, Kaspersky Forums and Google Web Search Help.


http://www.seroundtable.com/

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Video Recap of Weekly Search Buzz :: January 22, 2010

On January 22, 2010, In SEO, by rustybrick

itunes-subscribe-video.png In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized search has on SEO. There may have been a Yahoo Search update this week. Microsoft says they will purge their search data within 6 months. Bing’s auto-search suggestions get more current. Bing also shows search results for related queries. Google increased the Sitemaps limit. Google AdWords now has four professional exams. Yahoo released the network distribution feature, finally. SEOmoz built Open Site Explorer, a neat new useful tool. Google Maps lets you add real time content to your business listing. Don’t use the same phone number as your competitor, if you don’t want issues on your Google local listing. Search for Jesus on Google Images and you’ll catch him smoking and drinking. Google continues to cash in, they announced awesome 4th quarter earnings. SEO is being trademarked again, but the story is different. Martin Luther King day was this week, we have the logos for you. That was this past week at the Search Engine Roundtable.

Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

For the original iTunes version, click here or to see the YouTube version in higher quality, click play & hit “HD.”

Search Topics of Discussion:

Please do subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!


itunes-subscribe-video.png In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized search has on SEO. There may have been a Yahoo Search update this week. Microsoft says they will purge their search data within 6 months. Bing's auto-search suggestions get more current. Bing also shows search results for related queries. Google increased the Sitemaps limit. Google AdWords now has four professional exams. Yahoo released the network distribution feature, finally. SEOmoz built Open Site Explorer, a neat new useful tool. Google Maps lets you add real time content to your business listing. Don't use the same phone number as your competitor, if you don't want issues on your Google local listing. Search for Jesus on Google Images and you'll catch him smoking and drinking. Google continues to cash in, they announced awesome 4th quarter earnings. SEO is being trademarked again, but the story is different. Martin Luther King day was this week, we have the logos for you. That was this past week at the Search Engine Roundtable.

Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:


For the original iTunes version, click here or to see the YouTube version in higher quality, click play & hit "HD."

Search Topics of Discussion:

Please do subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!


http://www.seroundtable.com/

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Apple/Google Turf Battle Rages On: Mobile Search on the Block

On January 21, 2010, In SEO, by Search Engine Watch

Bing could replace Google as the default iPhone search engine. What impact might this have on mobile local search? …

Bing could replace Google as the default iPhone search engine. What impact might this have on mobile local search? ...

http://searchenginewatch.com/

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