The standard industry opinion about social media when it comes to search engine optimization is that it has little, if any, effect on a website’s ranking. Therefore all social media is useful for according to some professionals is the ability to generate massive amounts of traffic in a short period of time if your following [...]

Pay per click advertising has become an essential part of every online marketing strategy. With high search engine rankings being arguably the most important piece of marketing, the demand for professionals specializing in pay per click advertising is a competitive and growing field. But where are these jobs most in demand, and what kind of [...]

When Google rolled out the Panda Update and some other updates to its search algorithm, the people behind the search giant made it a point that everyone understood that social signals are now considered to be ranking factors.  It became obvious that social mentions and shares from Facebook, Twitter, Google+ and other social networking and [...]

NevaHold is a new startup that seeks to eliminate the most frustrating and time consuming part in the customer service delivery process, by providing consumers with a unified platform that allows them to reach out to any company on the go. The service supports multiple channels to ensure the consumer’s voice is heard. NevaHold receives [...]

The beauty of graduating from college is you’ve learned all you must know; now you can learn everything you always wanted to know. For all those subjects that looked like fun in the course catalog but you never found time to take, you now have the rest of your life to spend finding out about [...]

Search engine giant Google (GOOG) on Thursday reported a 61% jump in quarterly profits compared to a year ago and announced its first stock split since its IPO in 2004. This stock split designed to preserve the control of co-founders Larry Page and Sergey Brin over Google. The stock split would create a new class [...]

Twitter on Monday announced that it has bought mobile blogging startup Posterous. Twitter said that the Posterous site will continue up and running without any interruption. Terms were not disclosed. Posterous engineers, product managers and others will join Twitter’s teams working on several key initiatives. San Francisco based Posterous launched in 2008 as a platform [...]

HireVue introduces the World’s first mobile interviewing app called HireVue App. The new app helps companies accelerate recruiting and improve their candidate experience, enabling candidates to complete digital interviews at their convenience using iPhones and iPads. Recognized as a trailblazer in HR technology, HireVue is the first digital interviewing provider to offer this mobile solution. [...]

These days’ people hardly have time to go to the libraries. However, college libraries are a different scenario altogether. The college libraries are indispensable for higher education. They provide students with necessary study materials. But with the world going digital, iPads have become a great tool to bridge the gap between conventional libraries and the [...]

You’ve made the decision to start utilizing social media for your business. Congratulations! But now what? Social media is more than just a few tweets and Facebook updates. It’s a long-term strategy aimed at increasing brand exposure and hopefully attracting new customers. If you go into it without a plan, chances are you will not [...]